Subscription plans

Define recurring schedules and phased prices independent of Shopify.

Updated July 17, 2026
On this page
Before you start
  • A plan name, description, and billing interval
  • Pricing for the initial and ongoing phases
  • An optional PNG, JPEG, or WebP image

Recurrify subscription plans are independent commerce records. They are not Shopify products or variants and can be reused by subscription offers across eligible checkouts.

Create a subscription plan with phased pricing

Create a plan

Define the billing schedule

Open Plans and choose Add plan. Enter the plan name, description, interval count, interval unit, and any trial days. The plan name and description prefill subscription offer copy.

Subscription plans page listing a monthly phased-price plan
Plans are merchant-owned records and do not reference Shopify products or variants.

Add pricing phases

Enter a price and the number of billing cycles for each limited phase. Add a final phase with no cycle limit for the ongoing price. For example, charge $49.99 for three cycles, then $69.99 until cancellation.

Upload the plan image

Open the plan detail page and upload an image. Subscription offers and checkout order summaries can use this plan-owned image without requiring a Shopify product.

Subscription plan detail page with pricing timeline and image
The detail page shows billing interval, trial, image, pricing phases, and linked offers.

Link the plan to a checkout offer

Open a checkout's Offers tab, create a supported pre-purchase offer, and select Subscription. Choose the plan; product fields disappear and the plan title, description, image, and first phase price are used.

Pricing phase rules

FieldMeaning
PriceAmount charged during the phase
Billing cyclesNumber of renewals at that price; empty means ongoing
OrderPhases run from top to bottom
Final phaseShould normally have no cycle limit

Common issues